MOUNTAIN VIEW, Calif. — July 21, 2009 – Synfora, Inc., the premier provider of algorithmic synthesis tools for IC (integrated circuit) and system designers of large, complex processing applications, today announced that Christophe Bianchi, a semiconductor and EDA (electronic design automation) sales and marketing executive with more than 20 years experience in the industry, has joined the company as General Manager for Europe, Middle-East and India. Mr. Bianchi will be responsible for strengthening the company’s sales and marketing activities in his region to continue building Synfora’s position as an industry leader in high-level synthesis solutions.
“Adding Christophe to our team is an important step in helping us expand our presence and customer base globally,” said Synfora President and CEO Simon Napper. “His strong management and leadership skills, his business development background with both operational and strategic marketing experience, along with his depth of knowledge in the semiconductor and EDA industries will be invaluable in our continued growth internationally.”
“IC developers are leveraging technology to reduce cost and improve efficiency, and as a result, the market for high-level synthesis tools is accelerating,” Mr. Bianchi said. “As a result of its continuing growth and market success, Synfora is expanding its sales, marketing and development capabilities to respond to the needs of both the SoC and FPGA markets, and I’m very pleased to join the company and use my talents and experience to drive that expansion in a focused manner in Europe, the Middle East and India.”
Before joining Synfora, Mr. Bianchi was most recently Sales Group Director at Cadence, with responsibility for the word-wide sales of products, IP and services to major semiconductor and system companies. Prior to that, he served as Director of Business Development – Europe, at Silicon Perspective Corp., having previously held positions as Vice-President Marketing at Simplex Solutions Inc., and as Director of Marketing at Frequency Technology.
Mr. Bianchi holds an engineering diploma from the Ecole Centrale de Lyon and an MSc and PhD from the INSA (Institut National des Sciences Appliquées), France, and a joint MBA from Imperial College and University of London, UK.
About Synfora
Synfora, Inc. is the premier provider of algorithmic synthesis tools used to design complex systems-on-chips (SoCs) and FPGAs. Synfora’s PICO algorithmic synthesis platform offers designers of large, complex subsystems productivity gains at the highest-level design abstraction and delivers high QoR. Synfora serves customers worldwide in the audio, video, imaging, wireless, and security segments of the integrated circuit (IC) design market. The company’s investors are ATA Ventures, Foundation Capital, U.S. Venture Partners, Wafra, and Xilinx. For the latest information on Synfora, please visit http://www.synfora.com.
Editorial Contact:
PR for Synfora, Inc. – Cayenne Communication LLC
Michelle Clancy, 252-940-0981, michelle.clancy@cayennecom.com




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